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Marketing Consulting

5 Heads Marketing Group employs over 30 years of combined offline marketing and internet marketing experience to quickly increase revenues.

We have taken proven marketing systems and added our digital marketing strategy and created our proprietary “Marketing Blueprint” system.

This is not “an advisory” function. We do the work ourselves and guarantee it.

Here is the breakdown of our Marketing Blueprint and how we can help your business increase it’s revenue in 30 days.

1.     Unique Selling Proposition (USP) – this is a well researched word picture of why your customers do business with you (or why they should do business with you). This the most important part of you business marketing and we have it as our #1 priority. See what Google has to say about it in this video. This is accompanied by an evaluation of any anti-USP that may exist in the organization. For example, can you imagine if Domino’s Pizza was always taking 35 to 40 minutes to deliver their pizza? Their USP – “Deliver in 30 minutes or it’s FREE” would have driven them to the poor house. You may have a USP lurking already. We’ll find out.

2.     Integration of the USP – as simple as this sounds to do, it isn’t. Everybody has to be on board with the USP and everything from answering the telephone to modifying the web site must be integrated properly.

3.     Optimize Your Customer Base  – This is the core of your business and is often neglected. With our Marketing Automation System, we get your customers organized and optimized so you can communicate and sell to them on a regular basis – all on autopilot. This is all done for your prospects. Imagine having an automated system in place which will turn your prospects into customers!

4.   Optimize Your Current Marketing Strategies - Many marketing strategies that are in place have been neglected or are just not working anymore. We help optimize your current marketing by measuring its effectiveness with our Marketing Metric System.

5.    Marketing Alliances – Are their other companies in your area or in your industry which could work with you. We have formalized a process to get you working with the right alliances to get more customers in your door.

5.     Community Relations Marketing  - This is not Public Relations. This strategy will find ways to get your business involved in your community and at the same time generate more revenue.

6.    Lead Generation - Once all of the other marketing strategies (listed above) are in place, your company can now open the doors and let your customers and prospects come in and buy your products or service.  But with our Marketing Automation System, communicating with you customers and converting your leads to new customers is set on autopilot.  This process is all measured with our Marketing Metric System so you can see results and make right choices in your future marketing strategies.

Here are some of the lead generation strategies we spcialize in:

Online Marketing

  • Online Marketing Blueprint (We establish a 12 month goal first!)
  • Direct response website
  • Social media
  • Email marketing
  • Video marketing
  • Mobile marketing
  • Online advertising – PPC
  • Search Engine Optimization – SEO

Offline Marketing

  • Direct Mail
  • Telemarketing
  • Signage
  • Media
  • Print
  • Radio
  • TV
  • Trade Shows/Conventions
  • We look at increasing revenues from three different perspectives:

    1. More prospects
    2. Higher Conversion Rate of prospects
    3. Higher value per customer (more frequent purchases and higher ticket purchases)

    Most companies focus their efforts on more prospects only. We focus on prospects and your existing customers and put this system on autopilot so you can focus on other important issues within your business.

    Quick professional marketing and financial results are our objectives.

    We can work on a project basis or become your marketing department.

    We look forward to discussing you marketing needs and how we can help get your business back on track. Please Call us or Contact Us with any questions and to schedule a appointment.

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